As an undergraduate studying English Literature I fell in love with women on the edge: Bronte’s Cathy Earnshaw, Sylvia Plath and Virginia Woolf. “The Trick is to Keep Breathing”? Yes, it is Janice. I devoured the thinking of Jacques Derrida and Lacan, Roland Barthes, Toril Moi and Helene Cixous. My dissertation was titled “A Psychoanalytic Perspective on the Work of Toni Morrison”.
Naturally, I then became an accountant.
Victoria Ferrier spent nearly two decades in big, corporate jobs becoming an award-winning financial communications specialist and featuring on the front-page of the Financial Times. Along the way she nearly died giving birth to her first child, unravelled (discretely) following her mother’s overdose and held her hand as she died from cancer. Although, it took many years, reporting into leaders driven by fearful egos, in charge of businesses that had the soul KPI-d out of them, before she had the courage to follow her talent and re-connect to that literature-loving girl. A girl who was nowhere to be found in the highly functioning, red-soled, swishy-blo-dried, story of herself she presented to the world.
Passionate about creating business cultures where people and values are at the heart of the value-creation narrative, not numbers, today she helps people in business re-connect to their own genius.
Connecting to your own genius is your wisdom, your intelligence, to what makes you feel alive, to what brings your meaning to life. It’s your “battery” - the source of your energy and your optimism. That which will power the effort required to keep showing up for work that matters.
Be Your Own Story is a book about leading yourself, leading your people and leading your business. It’s a guide to creating vital, human, inspiring businesses. It’s a guide to being fully alive at work.